Financial Literacy Program to Help Children and Families Across Broward County


WHAT: Junior Achievement of South Florida (JA) will be distributing food boxes and backpacks filled with stocking stuffers, age-appropriate financial education materials, books, healthcare information, and other relevant items to bring financial literacy education into the homes of children and families who need it most. The backpacks for ages 3-11 are part of the Books, Bucks and Backpack initiative launched by JA. JA is partnering with Jazwares to bring small toys and with FLIPANY to provide 7 days of meals and snacks to each registered child. Families will also be greeted by a special celebrity guest, Santa Claus.

WHEN: Saturday, December 19th – Distribution is from 9 am to 11 am.

WHERE: Junior Achievement of South Florida at World Huizenga Center at the Lillian S. Wells Pavilion, 1130 Coconut Creek Parkway in Coconut Creek. Located on the Broward College North Campus.

WHO: JA has teamed up with community and corporate partners, individuals and foundations who align with the idea that financial literacy is critical to the success, future and health of our children, families and local economy. Current partners include American Express, Hudson Family Foundation, Delta Air Lines, Community Care Plan, First Horizon Foundation, TD Bank, Jazwares, FLIPANY, Kemet, Office Depot, Citrix, Rick Case Automotive, Health Foundation of South Florida, Ultimate Kronos Group, Truist Bank, Nova Southeastern University, PNC Bank, Bank of America, e-Builder,, Dickinson-Wright, Broward College, Broward County, Broward County Public Schools, Early Learning Coalition of Broward County, JetBlue, GL Homes, Broward Health, Miami Book Fair, Chick-fil-A, Florida Panthers, FiServe and numerous individual donors.


“Financial literacy begins at a young age,” said Laurie Sallarulo, President & CEO of Junior Achievement of South Florida, “That is why we launched the Books, Bucks and Backpacks initiative. We want to provide the necessary resources and materials needed to bring financial literacy education to every child. We also know that this year the holidays won’t be how they usually are. In addition to financial literacy, we are also spreading some holiday cheer by making sure every child receives a gift and has the chance to meet Santa Claus.”

"Junior Achievement has been providing this critical and relevant information to almost a million students in its sixty-one-year history; seventy percent of whom come from low-income families. As a proud Vice Chair for the JA Board, I am ready to inspire tomorrow’s youth. We must empower and equip them today to make good financial decisions tomorrow." said Andrew Koenig, President, City Furniture.

For more information on how others can support this campaign, visit, contact Robyn Harper at (954) 979-7124 or email

About Junior Achievement of South Florida

Junior Achievement of South Florida (JA) inspires and prepares youth to succeed in a global economy. JA provides real-world training in financial literacy including budgeting, spending, investing and the use of credit; offers cutting-edge skill-building opportunities that enable young people to explore meaningful, productive careers; teaches students how to start businesses; and introduces entrepreneurial values that strengthen workplaces. Last year, with the help of over 7,100 trained corporate and community volunteers, JA delivered over 20 various programs to almost 50,000 students in classrooms throughout Broward and south Palm Beach counties and at JA World Huizenga Center at the Lillian S. Wells Pavilion, a first-class facility housing JA BizTown and JA Finance Park. For more information about Junior Achievement of South Florida, visit Follow JA on social media @jasouthflorida.

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