“Raised In The 954” Free Concert and Family-Friendly Events in Celebration of The Big Game

1/17/20

Only Fort Lauderdale-Based Event Sanctioned by the Miami Super Bowl Host Committee

What/Who: Fort Lauderdale Beach’s favorite concert series, Friday Night Sound Waves and new Saturday Farmers, Antiques and Artisan Market, super-size their regular weekend activities for a two-day celebration over The Big Game weekend on January 31 and February 1. The family-friendly programming which highlights the local community through food, art, fitness and live music experiences, as well as its strong ties to professional football, is the only free to the public event sanctioned by the Miami Super Bowl Host Committee in Fort Lauderdale.

“The concept for this weekend stemmed from the realization that professional football and Broward County have a solid connection,” stated Arianne Glassman, producer of Friday Night Sound Waves. “Through Week 16 of the 2019 NFL season alone, 52 players are wearing an NFL jersey, representing players from 19 different Broward County High Schools and 24 NFL clubs. When we say the next 100 years of NFL starts in the 954, it really does.”

The Friday through Saturday event programming, sponsored by the City of Fort Lauderdale’s Beach Improvement District (BID) Community, is free to the public and family friendly.

The full line up of programming includes:

RAISED In the 9[54] Friday Night LIV | Friday, Jan. 31; 4 – 10 p.m.

Friday night celebrates the next generation of leaders to come out of Broward County both on and off the field. Attendees are encouraged to come early for the Taste the Wave Tailgate Zone featuring beachside restaurants on the new Las Olas Festival Street. Restaurants dishing out game-day favorites include Bubba Gump Shrimp Company, Con Murphy's Ocean Bar & Grill, Naked Crab at B Ocean Resort, Spazio, The Sweet Spot by Cafe Ibiza, and Tsukuro, with more to be announced.

Music and Makers Market | Friday, Jan. 31; 4 – 10 p.m.

Leading off the activities on Friday night, a new Music & Makers Market will provide attendees with an opportunity to shop and engage with local artists displaying a mix of handmade and homemade goods.

Raised in the 9[54] Concert – Private Stock Band | Friday, Jan. 31; 6:30 – 9:30 p.m.

The 8-member band, Private Stock takes the main stage for a thrilling ride of music from today's top tunes to favorites spanning the decades. Bring a chair, blanket and dancing shoes for this special Friday Night Sound Waves performance.

Florida Power & Light Halftime Show | Friday, Jan. 31; 7:45 – 8:15 p.m.
A special Half-Time presentation to the 2019/20 FHSAA State and Geico National Championship Football Team, St. Thomas Aquinas, includes a performance by the Raider Regiment and Cheerleaders along with a presentation to St Thomas Raiders Coach Roger Harriott, staff and team by sponsor Florida Power & Light Company and City of Fort Lauderdale.

Rise and Shine Yoga Fit for EveryBODY | Saturday, Feb. 1; 8:30 – 9:30 a.m.

The LIV It Up Family Fun Day begins with Rise & Shine Yoga, led by South Florida’s favorite beachside teacher Lisa Pumper from the Yoga Community of South Florida. Rise & Shine Yoga will take place across from the festival site at Las Olas and A1A. The hour-long class welcomes all ages and levels to participate.

#SuperSweep Beach Sweep + Sand Sculpting | Saturday, Feb. 1 | 9 – 11 a.m.
Organizers of the monthly 2nd Saturday Fort Lauderdale Beach Sweep will host a special beach cleanup on Fort Lauderdale Beach across from the festival site at Las Olas & A1A. Participants and beachgoers will also witness Living Sand artist, John May, create a themed sand sculpture.

Las Olas Oceanside Park Farmers, Antiques & Artisan Market | Saturday, Feb. 1; 9 a.m. – 4 p.m.Saturday’s weekly Farmer’s, Antiques and Artisan Market brings a long-desired and unique amenity to Fort Lauderdale’s shoreline. Curated by The Market Company, South Florida’s longest-standing green market producer, the park’s perimeter will fill with an array of traditional market fare ranging from fresh produce, cheese, and baked items to plants, artisanal products and more.

Young At Art Museum’s YYA On-The-Go | Saturday, Feb. 1; 9 a.m. – 4 p.m.

Sparking children’s creativity and team-building skills, Young At Art Museum’s YYA On-The-Go educators will host an interactive football-themed graffiti mural project, led by local artist Manish Patel, and provide kids of all ages supplies to make and take game day crafts.

NFL PLAY 60; Healthy Tailgate Snack Demonstrations | Saturday, Feb. 1; 10 a.m. – 4 p.m.

Leading the Eat Right, Get MovingTM initiative, South Florida based nutrition education and physical activity non-profit, FLIPANY, will present a range of activities from the NFL PLAY 60 athletic program with past and present NFL players. The group will also present a series of healthy Super Bowl snack cooking demonstrations and samplings at 10 am, 11:30 am and 1:30 pm in partnership with the Florida Dairy Farmers Association, the Florida Department of Agriculture and Frito Lay. Additional activities for all ages include the tailgate game zone hosted by Ball Box or learn how to ride a Segway with Fun Center staff.

Live Music and Other Experiences | Saturday, Feb. 1; 10:30 a.m. – 4 p.m.
Nationally-recognized High School Marching Band the Stranahan Mighty Dragons, School of Rock, and teen-sensation DJ Smiley from DJ Scratch Academy will provide a background beat to the FPL Lights, Camera, Selfie Station and Tailgate Food Court.

Where:

Las Olas Oceanside Park
3000 E. Las Olas Boulevard
Fort Lauderdale, FL 33316

Cost: Free 

About MyFortLauderdaleBeach.com

MyFortLauderdaleBeach.com is the City of Fort Lauderdale Beach Improvement District (BID) website, providing locals and visitors from around the world a comprehensive guide of things to do, places to stay and unique experiences. Funded solely by the business along Fort Lauderdale Beach, the BID's primary focus is to market the beach as a premier tourist destination through marketing and funding special events, which in 2020 include Friday Night Sound Waves and Saturday Oceanside Park Market, The SOBEWFF Crave GFL series, Tortuga Music Festival, PRIDE Fort Lauderdale, the Fort Lauderdale Air Show, Great American Beach Party and Light Up the Beach. For more information on Friday Night Sound Waves visit www.MyFortLauderdaleBeach.com and follow updates and announcements on Facebook and Instagram @myftlb

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