Small Businesses Challenged to Attract Employees and Offer Competitive Benefits in the Year Ahead

12/19/18

Small business owners believe ‘attracting strong, competent management and dedicated, capable staff’ plus ‘offering competitive compensation and benefits’ will be the top two most challenging issues they face in the next 12 months, according to a study of nearly 300 U.S. small business owners by Oasis Outsourcing, a leading Professional Employer Organization (PEO) and HR solutions firm. 

Compared to the past year, which of the following HR administration issues do you believe will become more challenging for your business over the next 12 months?

33% Attracting strong, competent management and dedicated, capable staff
31% Offering competitive compensation and benefits
26% High employee turnover
23% Developing employees and future leaders for succession
20% Building a positive brand and culture
19% Maintaining ongoing regulatory compliance
18% Measuring and managing employee performance
16% Managing the hiring process and tracking applicants (e.g. posting jobs, tracking flow of applicants, onboarding, etc.)
16% Creating operational efficiencies with overall HR administration

“Small businesses need to compete in a tight labor market with much larger employers – that can offer more robust compensation and benefits packages to lure and retain the best talent,” said Gerald Purgay, Chief Marketing Officer with Oasis. “This issue was of greater importance to those small business owners/managers employing more than 20 people (32%) who had been in operation for 10 or fewer years (35%).”

“Running a small business requires leading a motivated group of people to be as productive as possible so you can drive growth and manage and reduce costs,” said Purgay. “But finding and keeping quality talent is tough.As the survey results demonstrate, people management can be time-consuming, complicated and costly. To find and keep the best people, small business owners need to continuously explore options to offer great benefits and competitive compensation – these are the table stakes. But it takes more than this to attract the best and brightest. Today’s job seekers consider all aspects of a company – fit, culture, reputation, and the ability to have a work/life balance.”

Purgay observed that savvy SMB owners outsource nonrevenue producing tasks like HR administration. “Only 14% of survey respondents said they had experience with outsourcing HR administration, and a further 7% reported they ‘didn’t know this was an option.’ Which opens opportunities to more broadly socialize the value of having an HR partner to help drive their workforce and people initiatives and help them to keep a competitive edge.”

For those with experience in outsourcing HR administration, the top three services most frequently outsourced were ‘payroll administration’ (58%), ‘401(k)’ (42%), and ‘benefits’ (40%).

About the Study: This survey was conducted with 289 US small business owners and managers who employ between 10 to 99 employees. Nearly all (93%) of the businesses were privately owned and 73% operated from one location. Most reported revenues in excess of $1 million (61%). A wide range of industries was represented. The online interviews took place between November 8 and 20, 2018 using a National Web Panel by SSRS, an independent market research company located in Glen Mills, PA.

About Oasis Outsourcing Holdings, Inc.

Oasis Outsourcing is a Florida-based Professional Employer Organization (PEO) serving more than 8,400 clients nationwide. Founded in 1996, it specializes in providing human resources services, employee benefits administration, payroll and tax administration, risk management services and staffing solutions to small- and medium-sized businesses throughout the United States. Oasis is accredited by the Employer Services Assurance Corporation (ESAC), ensuring the highest level of ethical, financial and operational standards in the PEO industry and has received SOC 1 Type II (formerly SAS 70) certification for its high level of accuracy and performance. Oasis, through its subsidiaries, is qualified to offer IRS-certified professional employer organization (CPEO) services.

Offices are located in Atlanta, GA; Austin, TX; Boca Raton, FL; Boston, MA; Charlotte, NC; Dallas, TX; Denver, CO; Edison, NJ; Houston, TX; Jacksonville, FL; Los Angeles, CA; Manhattan, NY; Miami, FL; Minneapolis, MN; Nashville, TN; New Haven, CT; Orlando, FL; Phoenix, AZ; Provo, UT; San Diego, CA; Sarasota, FL; St. Louis MO; Tampa, FL; Tucson, AZ; West Des Moines, IA and West Palm Beach, FL. For more information about Oasis Outsourcing, visit www.oasisadvantage.com.

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