Sawgrass Mills Unveils Luxury Parking Experience – “The Haute Spot” – In New 1,700-Space Parking Garage

9/15/16

South Floridians Have a Chance to Win Most Sought After Parking Spot Reservation in Time for Busy Holiday Shopping Season

Celebrities and VIPs gathered at Sawgrass Mills to unveil South Florida’s most desirable parking experience, #TheHauteSpot, located in the new 1,700-space parking garage outside The Colonnade Outlets. The space’s impressive design was imagined by Jonathan Stein (aka “Lord of the Bling”). The local artist used 100,000 genuine Swarovski crystals to create a mural that was inspired by a collection of sunrise photographs to pay special tribute to the City of Sunrise.

Adrienne Bosh, wife of Miami Heat superstar Chris Bosh, made a grand entrance as she pulled into the garage in style driving a Fiat 124 Spider provided by the Rick Case Automotive Group. Bosh’s pop-up boutique store, Sparkle and Shine Darling, is located in Bloomingdale’s – The Outlet Store at Sawgrass Mills through September 19.

City of Sunrise Mayor Michael J. Ryan, Sunrise City Manager Richard Salamon, Gregg Goodman, President of The Mills division of Simon Property Group, and Sawgrass Mills General Manager David Gott were also in attendance and assisted with the official ribbon cutting ceremony.

Gott remarked, “Our guests deserve the very best from the moment they enter our property, so we have answered their call for more parking with our new 1,700-car garage. Only at Sawgrass Mills, will you find a parking experience as unique and stylish as our mix of exclusive retailers providing an unmatched shopping experience in South Florida.”

In addition to “The Haute Spot,” the new parking complex features state-of-the-art technology, including a counting system which tracks number of open spaces, an elevated valet area, electric charging stations and air conditioned stairwells.

To celebrate the opening, Florida residents will have the opportunity to submit entries for a chance to reserve parking in “The Haute Spot” during one of the busiest shopping days of the year. Fourteen winners will be chosen at random on Nov. 4 and, in addition to a special parking reservation, will receive a $250 shopping spree, VIP butler service, free lunch at Sawgrass Mills and more.*

“The Haute Spot” is open to the public during the mall’s regular hours of operation on a first-come-first-serve basis, with the exception of Thanksgiving, Black Friday and the twelve days before Christmas (Dec.12-23) which will be reserved for contest winners.

To learn more about contest rules and submit a nomination, visit www.simon.com/hautespot.

For more information on Sawgrass Mills, please call 954-846-2350 or visit www.sawgrassmills.com. Find us on Facebook at www.facebook.com/SawgrassMills and follow us on Twitter @ShopSawgrass and Instagram @ShopSawgrass.

*Terms and conditions: Participants can enter through Oct. 31 and must be at least 18 years of age and hold a valid Florida driver’s license to be eligible to win.

About Sawgrass Mills

Sawgrass Mills, the largest outlet and value retail shopping destination in the United States, provides the ultimate shopping experience with more than 350 name-brand outlet and off-price retail stores, two major food courts, nine full-service restaurants and top entertainment. Millions of visitors annually enjoy stores throughout the property such as Calvin Klein, Coach, Disney Character Warehouse, Escada Company Store, Gap Outlet, Guess Factory Store, Hugo Boss Factory Store, Marshalls, Michael Kors Outlet, Nike Factory Store, Polo Ralph Lauren Factory Store and TUMI, as well as anchor stores such as Saks Fifth Avenue OFF 5TH, Neiman Marcus Last Call, Bloomingdale’s – The Outlet Store, Super Target and electronics superstore, BrandsMart USA. The Colonnade Outlets at Sawgrass Mills features many exclusive to the area luxury outlets, such as Jimmy Choo, Prada and Versace. The excitement of shopping is only enhanced by great places to eat such as Grand Lux Café, Rainforest Cafe, P.F Chang’s China Bistro and Zinburger Wine & Burger Bar, and the best places to play such as GAMEROOM and Sawgrass 23 Stadium & IMAX.

Sawgrass Mills is located at 12801 West Sunrise Blvd in Sunrise, FL at the crossroads of West Sunrise Boulevard and Flamingo Road, just 15 minutes from Fort Lauderdale and approximately 35 minutes from Miami and Palm Beach.  Regular hours are 10 a.m. to 9:30 p.m. Monday through Saturday and 11 a.m. to 8 p.m. on Sunday. Restaurants, movie theaters and bars enjoy later hours. For more information on Sawgrass Mills, please call 954-846-2350 or visit www.sawgrassmills.com. Find us on Facebook at www.facebook.com/SawgrassMills and follow us on Twitter @ShopSawgrass and Instagram @ShopSawgrass.

About The Mills

The Mills®, a part of Simon, offers a unique brand of shopping with a mix of popular name brand outlets, value retailers and full-price stores, plus family-oriented dining and entertainment concepts. The Mills are well-located in major metropolitan markets and many are recognized as leading tourism destinations. Notable properties include Arundel Mills (Baltimore), Gurnee Mills (Chicago), Grapevine Mills (Dallas), Ontario Mills (Los Angeles), Opry Mills (Nashville), Potomac Mills (Washington, DC) and Sawgrass Mills (Ft. Lauderdale/Miami).

About Simon

Simon is a global leader in retail real estate ownership, management and development and an S&P100 company (Simon Property Group, NYSE: SPG). Its industry-leading retail properties and investments across North America, Europe and Asia provide shopping experiences for millions of consumers every day and generate billions in annual retail sales. For more information, visit www.simon.com.

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